If you’re asking, “How much does a business website cost in India?” you’re asking one of the most important questions for your business’s future. The simple, and frustrating, answer is: it depends.
But that’s not helpful, is it?
A website isn’t an off-the-shelf product with a fixed price tag. It’s a custom-built engine for your business’s growth. Asking for its cost is like asking for the price of a car—are you looking for a basic hatchback to get from A to B, or a luxury SUV with a powerful engine, custom interiors, and advanced safety features? Both are cars, but their value and cost are worlds apart.
As a digital agency in Jaipur that builds websites for businesses across India every day, we believe in 100% transparency. In this definitive 2025 guide, we’ll break down every factor that goes into website pricing. We’ll give you real-world price ranges and expose the hidden costs others won’t mention, so you can budget effectively and make a smart investment in your digital future.
Don’t Have Time? The Quick Answer (2025 Price Cheat Sheet)
For those in a hurry, here’s a quick overview of what you can expect to invest in 2025.
| Website Type | Ideal For | Estimated Price Range (INR) |
|---|---|---|
| Basic Informational Website | Startups, freelancers, small local businesses | ₹20,000 – ₹60,000 |
| Lead-Generating Business Website | SMEs, service providers, corporations | ₹60,000 – ₹1,50,000 |
| E-commerce Store | Online stores, D2C brands, retail businesses | ₹80,000 – ₹5,00,000+ |
| Custom Web Application | Tech startups, large enterprises, SaaS | ₹5,00,000+ (Starts from) |
Disclaimer: These are estimated ranges. The final cost depends entirely on the seven key factors we discuss below.
Let’s Build the Perfect Website for Your Budget
Why Website Pricing Isn’t Simple (The Car Analogy)
Imagine you walk into a car showroom and ask, “How much for a car?” The salesperson will immediately ask you questions: “What kind of car? What features do you need? What will you use it for?”
A website is the same. A simple, 5-page “digital brochure” is like a Maruti Alto—reliable and gets the job done. A dynamic business website with a blog and lead generation tools is like a Hyundai Creta—more powerful, more features, better experience. An e-commerce platform with thousands of products and custom rules is like a Mercedes-Benz—a high-performance machine built for a specific, demanding purpose.
The price is a reflection of the complexity, craftsmanship, and technology under the hood.
The 7 Core Factors That Determine Your Final Cost
The price ranges above are wide because of these seven crucial elements. Understand them, and you’ll understand your quote.
1. Design & UX: Template vs. Semi-Custom vs. Fully Custom Design This is about first impressions. A visually appealing and easy-to-use site builds trust.
- Template-Based (Low Cost): Using a pre-built design. It’s fast and affordable but can look generic.
- Semi-Custom (Mid-Range): Adapting a premium template to match your brand’s colors, fonts, and layout. A good balance of cost and personalization.
- Fully Custom UI/UX (High Cost): Designing the website from a blank canvas. This involves extensive research, wireframing, and prototyping to create a unique, high-impact experience that is proven to increase user engagement and conversions.
2. Platform & Technology: WordPress vs. Shopify vs. Custom Code The “engine” of your website.
- WordPress: The world’s most popular Content Management System (CMS). It’s powerful, flexible, and user-friendly, making it perfect for most business websites.
- Shopify/WooCommerce: The go-to platforms for e-commerce. They come with built-in tools for selling products online.
- Custom Code (React, etc.): For web applications and unique platforms that need specialized functionality, developers use powerful frameworks. This is the most expensive and time-consuming option.
3. Number of Pages & Complexity More pages and complex layouts mean more design and development time. A simple 5-page brochure site (Home, About, Services, Blog, Contact) will cost significantly less than a 50-page corporate site with multiple service pages, case studies, team bios, and location pages.
4. E-commerce Functionality Do you need to sell online? This adds a whole new layer of complexity. Features like payment gateway integration (Razorpay, Stripe), product management, inventory tracking, shipping calculators, tax rules, and customer accounts all add to the development cost.
5. Custom Features: The “Special Powers” This is where the price can vary the most. Do you need any special functionality?
- A booking and appointment system for a clinic or salon?
- A real-time price calculator for a service?
- A secure login portal for members or clients?
- Multi-language support to reach a wider audience?
- Integration with third-party software like your CRM or accounting system?
6. Content Creation: Do you have your own content? A beautiful website with poor content is like a supercar with no fuel. Will you provide all the text, images, and videos? Or do you need your agency to provide professional copywriting, corporate photography, and graphic design? High-quality content is critical for success and is often budgeted separately.
7. SEO-Readiness A cheap website is useless if no one on Google can find it. A professionally built website includes foundational Search Engine Optimization (SEO) from day one. This means clean code, a mobile-first design, fast loading speeds, and proper use of technical elements (like schema markup). This adds to the initial cost but saves you thousands in marketing fees down the line.
Detailed Price Breakdown by Website Type (with Feature Lists)
Let’s dive deeper into what you get for your investment.
1. The Basic Informational Website (Your Digital Business Card)
- Who it’s for: Startups, freelancers, and small businesses that need a professional online presence to build credibility and showcase their services.
- Key Features: 5-10 pages, mobile-responsive design, contact form, social media links, basic on-page SEO.
- Estimated Cost: ₹20,000 – ₹60,000
2. The Lead-Generating Business Website (WordPress)
- Who it’s for: Most Small and Medium-sized Enterprises (SMEs), service providers, and established businesses that want to actively generate leads and manage their own content.
- Key Features: Everything in a basic site, plus a blog/news section, newsletter integration, a user-friendly CMS (WordPress), and a more polished, brand-aligned design.
- Estimated Cost: ₹60,000 – ₹1,50,000
3. The E-commerce Store (Shopify & WooCommerce)
- Who it’s for: Any business wanting to sell products directly to consumers online, from small D2C brands to large retailers.
- Key Features: Secure payment gateway, product catalogs, shopping cart and checkout, user accounts, inventory management, and order management system.
- Estimated Cost: ₹80,000 – ₹5,00,000+. A simple store is on the lower end; a store with thousands of products and custom features will be on the higher end.
4. The Custom Web Application (SaaS/Portal)
- Who it’s for: Tech startups building a Software-as-a-Service (SaaS) product, or large enterprises needing a unique internal platform or customer portal.
- Key Features: Unique functionality built from scratch, complex databases, user dashboards, advanced security protocols, and third-party API integrations.
- Estimated Cost: Starts at ₹5,00,000 and can go into crores depending on complexity.
Who Should Build Your Website? (Cost vs. Quality)
1. DIY Builders (Wix/Squarespace):
- Pros: Very low initial cost, easy to get started.
- Cons: Limited customization, poor for SEO, non-professional domain names (e.g., yourname.wix.com), and you have to do all the work yourself. Not recommended for serious businesses.
2. Hiring a Freelancer:
- Pros: More affordable than an agency, direct communication.
- Cons: Can be a gamble on quality and reliability. A single person may lack expertise across all areas (design, development, SEO, content). There’s a risk of them disappearing or being unavailable for future support.
3. Hiring a Digital Agency (like Codezion):
- Pros: A team of specialists (designers, developers, SEO experts, project managers), streamlined process, high-quality output, and long-term support and accountability.
- Cons: Higher initial investment than a freelancer.
Warning: The Hidden & Ongoing Costs No One Talks About
A professional agency will always be upfront about these ongoing costs.
- Domain Name: Your website’s address (e.g., yourbusiness.com). (Approx. ₹800 – ₹2,000/year)
- Web Hosting: The server space where your site’s files are stored. (Approx. ₹4,000 – ₹15,000/year for good shared hosting)
- SSL Certificate: The padlock that secures your site (HTTPS). Often included with hosting, but can cost extra.
- Crucial: Website Maintenance & AMC: This is non-negotiable for security. It covers software updates, security scans, backups, and support. (Approx. ₹15,000 – ₹60,000/year)
- Premium Plugins & Licenses: Some functionalities require paid plugins that have annual fees.
- Digital Marketing & SEO: Building the website is step one. Driving traffic to it requires an ongoing investment in SEO, content marketing, or ads.
Your Website Is an Investment, Not an Expense
A cheap website that is slow, looks unprofessional, or can’t be found on Google is not a deal—it’s a liability. It actively drives potential customers away and damages your brand’s credibility.
Investing in a well-built, professionally designed website is an investment in your 24/7 marketing engine. It works for you while you sleep, generating leads, building trust with your audience, and establishing you as a leader in your industry. It’s the foundation of your entire digital presence.
Frequently Asked Questions (FAQ)
1. How much does a 5-page website cost in India?
A simple, professionally designed 5-page informational website typically costs between ₹25,000 and ₹50,000. This includes a mobile-friendly design, a contact form, and foundational SEO.
2. What is the monthly cost of running a website in India?
While most core costs are annual, you can break them down. Expect a monthly running cost of ₹1,500 to ₹5,000 for a standard business website, covering hosting, maintenance, and essential licenses. This does not include marketing costs.
3. How much does a WordPress website really cost?
The cost varies with complexity. A basic WordPress site using a customized theme can be ₹30,000 – ₹70,000. A custom-developed WordPress site with unique features will cost ₹70,000 – ₹2,00,000+.
4. Why are some developers so cheap? (Red Flags to Watch For)
Extremely low prices (e.g., ₹5,000 – ₹10,000 for a website) are a major red flag. This often means they are using pirated themes/plugins (a huge security risk), have no understanding of SEO or user experience, and will offer zero support after the project is “complete.”
Get a Transparent, No-Obligation Quote for Your Project
Ready to build a website that delivers real results and a powerful ROI? The first step is a clear, honest conversation about your business goals.
At Codezion Softwares, we provide transparent quotes tailored to your specific needs. No hidden fees, no confusing jargon. Just a clear path to a successful website.